White Feather sells products for a reasonable price without exploiting the legal ownership of the symbol. The sale of the products might create a profit for the organization. This profit will first be used to pay for the general costs and the efforts by the people working for it.

 

The remaining profit will be reserved for charity projects. The character of these projects will be in line with the values of the White Feather.

 

At a later stage a part of the profit can also be used to support other initiatives for less violence and more freedom. This can include the support of independent media and small scale and grass roots initiatives for women, children, animals, the environment and oppressed (minority) groups.